1. Inadequate Online Customer Support Options
Did you know that 82% of consumers have stopped buying products and services from a company because of bad customer service? Simply put, when a customer lands on your page, they should be able to contact your business through various channels; this can include a physical business address, live chat or phone number.
2. Carrying Excess Inventory
Holding on to inventory is always an added expense. Unfortunately, most newbies order heavy stock under the assumption that clients will come knocking as soon as they launch their website; this is seldom the case. And although making orders constantly may also be expensive, it is better than having a warehouse full of products that aren’t moving.
3. Not Building an Email List
It’s quite clear that customers are becoming more sensitive towards unwanted communication from online business; the reason why building an email list is fast becoming one of the most crucial requisites for online business success. After all, email marketing allows you to send informative content to current clients and prospects that have an interest in your business.
Here’s a video with some more tips:
Lastly, although staying clear of these mistakes may not guarantee the success of your online venture, it boosts the odds.